our Insights

Read about the latest trends in advertising from our experts at CMT.

Read our insights

Our Takeaway:

Tailor your brand voice to your target audience. Refocus on brand trust. Stay balanced and smart with spends.

The U.S is now in the midst of a recession. With 2nd quarter GDP numbers indicating a 32% contraction of the US economy and historic unemployment rates, U.S Consumers have seen a notable impact on their monthly budgets and the areas they are spending money.

Our Takeaway:

COVID-19 has created a seismic shift in how healthcare organizations deliver care and market to patients.

With this shift comes notable strategic and tactical adjustments to marketing spends to keep patients informed while reaching them where they are.

Our Takeaway:

Stay the course. Don’t Overreact. Stay Committed to Growing your Brand.

Make no mistake– the United States is in the midst of an economic recession. According to a survey by the National Association for Business Economics, 74% of economists believe the slowing economy will tip into a recession.



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    CMT Consulting Ltd.
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